The World Health Organisation tells us that there are 1 billion overweight adults world-wide and that at least 30 million of them are obese. We also know that it is an escalating global epidemic. In the UK levels of obesity have tripled since 1980 and it is claimed that we have the fastest rising obesity rate in the world.
And, irony of ironies, this is against a background of daily advice on what to eat and when to eat, how and when to exercise and vast numbers of products designed to help us lose weight and boost our health.
If you have read this far, you know that the mantras from dieticians, fitness gurus and health professionals who tell you to eat less and eat healthily and exercise more, don’t work. If you have tried numerous diets and exercise programmes which have just left you demoralised, you know that will-power is not the whole story. You may be among the many who regard being slim as your number one goal and would do anything to get there because you feel that your life is on hold until you do, and you know that you are not lazy or weak, but you do feel out of control.
Why am I overweight? Why can’t I achieve the body that I desire?
Perhaps because in aiming to control your food intake and by putting your body through strenuous exercise regimes, you are treating symptoms and not the real problem. Our brains are wired to get results which are consistent with our beliefs, emotions and thoughts. This is why diets can work in the short term, but if the underlying issues are not addressed then the weight will creep back on.
If you don’t feel safe you may have piled on the pounds to shield and protect yourself – to keep people at a distance.
Like cigarettes, drink and drugs, food may be your substance of choice to tranquilize unresolved emotional issues – comfort eating is the result.
You may have beliefs about weight and food which interfere with your intentions to be slim. This will often be the case if there is a family history of being overweight, or if you have tried and failed in the past to achieve your desired weight.
The body image you hold in your subconscious mind may be at odds with your desires. If you constantly tell yourself 'I’m fat and out of shape' and have identified with that image, that is how you will stay until you take steps to change your internal pictures.
How can we help?
We aim to help you to uncover the thoughts, beliefs and emotions around your relationship with food that are causing your excess weight. It is important that you feel safe enough to let go of this weight, so we will help you to resolve any anxiety that is contributing to your eating patterns. We will challenge your beliefs about diets and explain why they haven’t worked for you in the long term and we will help to calm the emotions that trigger cravings.